Bristol software firm’s takeover finalised

June 8, 2011

Shares in Bristol-based marketing software company smartFOCUS have been traded for the last time following its £25.3m acquisition by Emailvision Holdings.

The deal, agreed on April 11, saw smartFOCUS shareholders receive 25p a share, representing a premium of 61.3% to the latest closing price.
Separately, smartFOCUS reported an 80% rise in pre-tax profit to £0.9m for the year to December, on revenue up 16.8% to £13.9m. 
 The Emailvision Group is a worldwide leader in on-demand software for email, mobile and social marketing. It is indirectly controlled by investment funds advised by Francisco Partners which has offices in San Francisco and London. It has access to billions of pounds so that it can target investment in technology companies.
It views the acquisition is 'an important strategic opportunity to better establish its presence in the UK and US as well as adding strong multi-channel campaign management software and services'.
SmartFOCUS interim CEO Curt Bloom said when the proposed acquisition was announced that it  represented 'the best opportunity for shareholders to realise their investment at a significant premium'.

Comments are closed.


Reach tens of thousands of senior business people across Bristol for just £120 a month. Email for more information.