Turnover boost on the menu at takeaway chain Hotcha as it gains alcohol licences

April 4, 2014
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Ambitious Chinese takeaway group Hotcha expects to increase its £2m turnover by around a further 20% having been granted alcohol licences for its nine outlets.

Founded in Bristol two years ago by entrepreneur James Liang, the fast-growing firm is the UK’s first takeaway chain. It plans to open a further 150 stores across the UK over the next five years.

James, pictured, said: “Our aim is to give the best possible service to our customers, and we believe this new element to our menu will go down very well both with regulars and new customers.

“We expect alcohol sales to increase our turnover by around 20% across our existing stores. It’s all part of our strategy for growth which will see Hotcha in high streets across the country in the next few years.”

It will sell a range of bottled beers including Chinese favourites Tsingtao and Aisha, as well as cider and a selection of red, white and rose wines in 187ml and 750ml bottles.

Hotcha positions itself as the healthy alternative to the standard Chinese takeaway. Meals are prepared ingredients from its central kitchen in Ashton Vale, Bristol.

Hotcha’s nine outlets including five in Bristol – Baldwin Street, Whiteladies Road, Gloucester Road, South Liberty Lane and Kingswood – along with those in Weston-Super-Mare, Keynsham, Yate and Swindon.

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