New consumer research manager to support innovation drive at financial services research specialist

May 17, 2017
By

Bristol-based financial services research specialist Consumer Intelligence is expanding its research capabilities with the appointment of Stuart Peters as consumer research manager to help drive innovation.

Stuart, pictured, will help identify insights to enable clients to drive change and enhance their products and services as Consumer Intelligence grows its business in the general insurance and banking sectors.

He joins from ID Insight Consulting in Norwich and brings more than 16 years of experience of working with companies such as TalkTalk and Aviva across qualitative and quantitative research, including moderation of focus groups and depth interviews.

In his new role he will help drive innovation at Consumer Intelligence as the company develops, broadens and further enhances its consumer offering.

He has been a frequent speaker at external business events and industry conferences and, when at Aviva, he helped develop the insurer’s first online research community as well as introducing neuroscience as an approach within the creative development process.

At Consumer Intelligence he will work alongside Dr Nicky Turnill, who was appointed as the firm’s first consumer research manager underlining the firm’s commitment to growing its research capabilities.

Consumer Intelligence was launched 13 years ago by chief executive Ian Hughes, the former development director of Bristol-based pioneering direct marketing services group MM Group.

It specialises in collecting and analysing millions of pieces of data and prices for general insurance and banking sectors clients in nine countries across Europe, Asia and North America.

Mr Hughes said: “We are focused on delivering ambitious expansion plans founded on providing recommendations to enable clients to make actionable improvements. Stuart’s depth of experience and expertise will be a major asset.”

Stuart Peters added: “Bringing the voice of the customer to businesses helps shape the products and services they buy and I look forward to supporting Consumer Intelligence’s growth plans.” 

Consumer Intelligence owns polling and mystery shopping panel Viewsbank, with access to more than 130,000 shoppers.

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