BRAVE Enterprise, the not-for-profit business advice organisation in Bristol, is holding a series of training workshops during April for those who are just starting in business and established firms looking to grow.
All courses are held at The Coach House, 2 Upper York Street, Bristol BS2 8QN, and include:
Promote your Business with PR
Date: April 12
Time: 10am – 1pm
There are few business boosts quite as powerful or as persuasive as positive media coverage. This practical introduction to PR will equip you with the essential skills needed to generate valuable publicity in the local, trade and consumer press. You will also learn how to write engaging and shareable content for social media. The workshop is presented by Paul Mullins who is an experienced PR consultant and former business journalist.
You’ll learn how to:
- Create stories about your business
- Write newsworthy press releases
- Pitch stories confidently to journalists
- Write great blogs that get shared
- Use PR to achieve your business goals
Intellectual Property Workshop (free)
Date: April 12
Time: 10am – 1pm
This workshop will show you how to properly manage your intellectual property which can help you increase the value and worth of your business, as well as create new revenue streams. It can also help you protect your competitive position and improve customer perception. The free workshop will be presented by Dave Morgan who is an IP specialist at Business West.
Introduction to Bookkeeping
Date: April 18
Time: 12.30pm – 3.30pm
This workshop is for anyone just starting up in business with no knowledge of bookkeeping, or those already trading who want to ensure their systems are correct. It will enable you to make sense of bookkeeping so that you will have the information needed for your tax retu
This workshop will cover:
- Documents to keep
- Setting up a system to record expenses and income
- How online bookkeeping might help you
- Using information from your books to run your business more effectively
Thinking About Business (free)
Date: April 19
Time: 10.30am – 12.30pm
Anyone considering going into business for the first time will benefit from attending this free introductory seminar. If you’re in the very early stages of thinking about starting your own business, but are not sure what steps to take, this free workshop will help you get your thoughts in order and your business idea on track.
Marketing on a Shoestring
Date: April 26
Time: 10am – 1pm
This half-day workshop is for all those who have an interest in cost-effective marketing of their business and wish to develop the skills needed to implement a marketing strategy. It will give you an understanding of the fundamental principles and practice of marketing in a clear and logical way. You will start to develop a strategy based on your own business needs and will explore some key tools and tactics to help you implement it back in the workplace.
Course Content:
- Identify the stages in the marketing planning process
- Understand the importance of creating a strong brand
- Know the different characteristics and applications of the marketing mix
- Consider implementation issues and ways to overcome challenges
- Have the foundations for a relevant and comprehensive marketing strategy
Improve your Time Management
Date: April 26
Time: 2pm – 5pm
This workshop is for anyone who wants to learn practical skills to manage their time more effectively. This will not only help you develop a more successful business, but also create a better work-life balance.
